![]() However, unlike today’s annual SI swim releases, the first SI swimsuit edition was created as almost an after-thought during a time when the bikini did not have the same cultural ubiquity it enjoys today. ![]() Originally the idea came from the then-editor Andree Laguerre charged young-fashion reporter Jule Campbell with the simple decree: how would you like to go to some beautiful place and put a pretty girl on the cover? We’ve been lucky, blessed, and fortunate enough to have our bikinis be featured in Sports Illustrated Swimsuit Edition for nine consecutive years, including the 2020 issue (which dropped July 13th FYI), and we were lucky enough to have Margot Zamet, from Sports Illustrated Swimsuit contribute to this piece too! Without the magazine legitimizing the bikini as a piece of women’s fashion, TeenyB would not be TeenyB! A (Condensed) History of the Sports Illustrated Swimsuit EditionĪs we previously wrote, the first issue of the Swimsuit Edition was released on January 20th, 1964 and featured the German-born model Babette March for a five-page spread. That got our brain working into overtime about the long history of the seminal magazine issue, the magazine issue’s cultural impact, and our place within that story. While writing our article on the history of the bikini, we were reminded of how the first Sports Illustrated Swimsuit issue debuted back in 1964.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |